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Chanel

Branded content in showstopping graphic novel form

Sweden Unlimited designed and developed a mobile-first interactive graphic novel called “Stealing Time” (illustrated by Rafael Grampá) to promote Chanel’s Iconic J12 watch in partnership with Condé Nast’s 23 Stories. We brought Grampá’s illustrations to digital life with elegant animation and a fluid, Chanel-branded interface, launching 6 episodes weekly across 10 international markets and languages during the promotional period.

Client
Chanel
Visit
stealingtimethecomic.com
Year
2016
Type
Publishing
Fashion
Services
Design
Platform Development
User Experience
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Client
Chanel
Visit
stealingtimethecomic.com
Year
2016
Type
Publishing
Fashion
Services
Design
Platform Development
User Experience