Zents

Design / Shopify Plus / User Experience

Zents Shopify Plus
Zents Shopify Plus

Transforming A Luxury Wellness Brand with Shopify Plus

ZENTS, a wellness brand known for its spa-quality products, wanted to refresh its digital presence to better reflect its deep connection to wellness, nature, and healing. With 10 signature scents designed to be layered, ZENTS needed a platform that could capture the sensory experience of their products. Our goal was to migrate the brand from WordPress WooCommerce to Shopify Plus, while shaping a digital experience that mirrors the brand’s Zen-inspired lifestyle.

Zents Shopify
Challenge

Finding moments of calm

ZENTS’ Woo Commerce site was no longer able to meet its growing needs. It lacked the performance and scalability required to support both direct-to-consumer and wholesale channels. The design also failed to fully reflect the luxurious, serene essence of the products, which are inspired by founder Cord Coen’s personal healing journey. Migrating to Shopify Plus offered an opportunity to improve performance and enhance the brand’s aesthetic.

GOALS
  • Enhanced Performance: Leverage Shopify Plus for faster load times and improved e-commerce functionality.
  • Streamlined Management: Simplify site updates with customizable sections and Shopify’s intuitive visual editor.
  • Scalable Growth: Support both D2C and wholesale channels on one platform with room to grow.
  • Luxury Experience: Create a design that reflects ZENTS’ high-end identity and tells Cord’s personal story of wellness and healing.
Visit The Site
Zents Shopify Homepage
SOLUTION

Inspired by Cord Coen’s recovery through holistic practices, including pranayama and meditation, we created a site design that embodied the brand’s focus on healing and transformation. The updated design guidelines featured a refined color palette and elegant, handwritten typography, incorporating a personal, human touch to the site. We integrated editorial-style visuals that emphasized the sensory elements of ZENTS' products, using organic textures and serene imagery inspired by nature.

We migrated the site from Woo Commerce to Shopify Plus, enhancing speed, mobile responsiveness, and scalability. Custom modules like Quick Add and optimized navigation enhanced the user experience while maintaining a luxury feel. Shopify Plus' robust infrastructure provided the flexibility to support ZENTS' growing wholesale and D2C markets without compromising on the luxurious feel of the brand.

Building our site with the Sweden Unlimited team exceeded our expectations. Their team was everything we had been looking for in a partner, from understanding our aesthetic to delivering on design, to navigating the migration with skill. We appreciate how they came through on every aspect of our build and we genuinely enjoyed working with their team

Jodi Walter
Marketing Director - Zents
Conclusion

By weaving together Cord Coen’s personal healing journey story with a modern, scalable platform, we created a digital experience that captured the essence of ZENTS: mindfulness, nature, and luxury. The transition to Shopify Plus also improved site performance and scalability while transforming ZENTS’ online presence into a seamless, sensory experience.

Zents Shopify Mobile design
Zents Shopify Mobile design
Zents Shopify Mobile design
Zents Shopify Mobile design
Zents Shopify Mobile design
Zents Shopify PDP Desktop and Mobile design

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