Danimas
Details

Dany Garcia founded Danimás as a community-driven brand built around strength, ambition, and modern femininity. Designed to serve women balancing leadership, wellness, and style, the brand required a digital experience that could seamlessly combine editorial storytelling with commerce from launch. Sweden designed and developed the Shopify site, creating a platform that supports both content and product discovery within a cohesive brand experience.
Approach

The platform was designed to reflect the energy and multidimensional nature of the brand, pairing a content-forward editorial experience with a streamlined ecommerce foundation on Shopify. Structured to support both storytelling and commerce, the site brings together multiple content channels spanning training, style, culture, and community within a unified digital ecosystem.

• Shopify design and development
• Content platform architecture supporting Training, Style, Culture, The Huddle, and Being Más editorial channels
• Newsletter design and content support
• Editorial and commerce experience integration across the platform
Features
Partners:
  • Klaviyo
  • Swish
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