Capabilities

Brand, design, and development, under one roof. Led by a senior team with deep, hands-on experience in both ecommerce and branding, we bring a cohesive vision to every project, carrying it through from early concept to final build. The result is ecommerce that feels aligned at every level, both creatively and technically.
Design Branding & Content Shopify Development Ongoing Support

Design

We specialize in designing Shopify experiences for some of the world's most recognized brands. From early prototypes to fully realized design systems and build-ready files, our work is grounded in both brand expression and performance.

  • UX/UI Design
  • Prototyping
  • UX Audits
  • Shopify Theme Design
  • Design Systems & Components
Quince
Cara Cara
W Hotels
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Branding & Content

We help brands define and express who they are. From visual identity and brand voice to campaigns, photo, video, and content guidelines, we work across the full creative scope or step in where it makes sense - bringing consistency and a point of view to every touchpoint.

  • Creative Direction
  • Visual Identity & Brand Systems
  • Messaging & Voice
  • Campaigns
  • Photo & Video Shoots
  • Content Guidelines
Assouline
Living Proof
Dr. Dennis Gross
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Shopify Development

We’ve been building on Shopify Plus since 2017. From custom theme development and replatforms, to integrations and solutions architecture, we handle the technical side with expertise, clarity, and a deep understanding of how it all connects back to the goals of the business.

  • Shopify Theme Development
  • Replatforms & Migrations
  • Third Party Integrations
  • Technical Audits
  • Solutions Architecture
Blu Dot
Sonic Editions
Lunya
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Ongoing Support

Our client partnerships extend well beyond launch. Through ongoing retainers, we support the evolution of the site by refining design and development, optimizing conversion, and rolling out new features with a steady, thoughtful approach that builds over time.

  • Ecommerce Strategy
  • Shopify Support
  • Design & Development Updates
  • Conversion Rate Optimization
  • Analytics Reviews
  • A/B and User Testing
Mansur Gavriel
Madison Avenue Couture
Veer
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Testimonials

"Sweden Unlimited has been a trusted partner to W Hotels since helping us launch The Angle in 2016. From site design to content strategy to day-to-day management, they've helped us navigate every aspect of our editorial presence. The team is strategic, creative, nimble, and most importantly, dependable, standing alongside us through a major acquisition, COVID-19, and now the redesign of whotels.com. I could not be more delighted to recommend them."

Christine Espinoza, Senior Director, Luxury Social & Content Marketing
W Hotels

"We needed more than a facelift. We needed a site that was both beautiful and best-in-class UX, and Sweden delivered. They led a forensic audit, aligned with key stakeholders on brand DNA, and ran a process that was methodical and drama-free. The new LAGOS.com exceeded all expectations, and since launch we've seen nearly triple-digit year-over-year increases."

Amanda Willinger, Chief Digital Officer
LAGOS

"When we decided to fully replatform and redesign our site, we needed a partner who could elevate the experience while keeping best practices intact. The Sweden team took a strategic, collaborative approach and delivered something consumer-first and visually beautiful. They were innovative, knowledgeable, and a pleasure to work with. OPI.com is now a stunning destination for color, content, and commerce."

Lauren Hill, E-Retail & Platform Experience Lead
OPI