Quest
Details

Quest Health is a direct-to-consumer health platform that gives users access to lab testing and blood work without requiring a doctor’s referral. Sweden partners with Quest Health on an ongoing design retainer focused on evolving the customer experience across their Salesforce Commerce Cloud platform through continuous UX and UI optimization.

Approach

Sweden’s work has centered on refining the core ecommerce experience across the platform, with a focus on clarity, usability, and conversion. Through ongoing UX and UI enhancements, the engagement spans the full customer journey from product discovery through checkout, alongside supporting campaign and acquisition creative.

• Product listing page redesign for improved browsing and product discovery
• Taxonomy and navigation optimization
• Product detail page enhancements focused on education and conversion
• Cart and checkout UX improvements
• Ad creative and social asset design